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Number of data points that might be used to track iOS users by selected mobile dating apps as of March 2021, by category

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Source

In cooperation with
Release date

April 2022

Region

Worldwide

Survey time period

March 2021

Special properties

data concering the 50 most downloaded dating apps in the Apple App store

Supplementary notes

According to the source: "based on the 32 types of data that the Apple Store lists. Apps from the Google Play Store might have different privacy settings."

Data used to track users are defined as data that may be used to track users across apps and websites owned by other companies (such as User ID and Device ID).

According to the source, sensitive information include data: "such as racial or ethnic data, sexual orientation, pregnancy or childbirth information, disability, religious or philosophical beliefs, trade union membership, political opinion, genetic information, or biometric data."

Citation formats

Potential data trackers collected by leading dating apps on iOS 2022, by category

Published by
Christy Tila,
May 2, 2022
According to a March 2021 analysis of the leading dating apps for iOS users, some of the most collected data points that could serve to potentially track users concerned the User ID or the Device ID connected to a given user. Mobile dating apps OkCupid and LOVOO also collected data points that might be useful to uncover users' purchase history and product interaction, while Bumble, Badoo, and Grindr were among the dating apps collecting data points potentially used with advertising data.
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