An online survey conducted in August 2021 in the Scandinavian countries showed that ** percent of adults aged 25 to 34 years preferred SVOD services with full price subscription and no ads. In comparison, ** percent of the ** to-75-year-olds stated the same.
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Deloitte. (November 26, 2021). Preferences for new subscription video-on-demand (SVOD) payment options in Scandinavia as of August 2021, by age group [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 24, 2026, from /statistics/1293411/preferences-new-svod-payment-options-scandinavia-age-group/
Deloitte. "Preferences for new subscription video-on-demand (SVOD) payment options in Scandinavia as of August 2021, by age group." Chart. November 26, 2021. ÌÇÐÄÆÆ½â°æ. Accessed July 24, 2026. /statistics/1293411/preferences-new-svod-payment-options-scandinavia-age-group/
Deloitte. (2021). Preferences for new subscription video-on-demand (SVOD) payment options in Scandinavia as of August 2021, by age group. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 24, 2026. /statistics/1293411/preferences-new-svod-payment-options-scandinavia-age-group/
Deloitte. "Preferences for New Subscription Video-on-demand (Svod) Payment Options in Scandinavia as of August 2021, by Age Group." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 26 Nov 2021, /statistics/1293411/preferences-new-svod-payment-options-scandinavia-age-group/
Deloitte, Preferences for new subscription video-on-demand (SVOD) payment options in Scandinavia as of August 2021, by age group ÌÇÐÄÆÆ½â°æ, /statistics/1293411/preferences-new-svod-payment-options-scandinavia-age-group/ (last visited July 24, 2026)
Preferences for new subscription video-on-demand (SVOD) payment options in Scandinavia as of August 2021, by age group [Graph], Deloitte, November 26, 2021. [Online]. Available: /statistics/1293411/preferences-new-svod-payment-options-scandinavia-age-group/