In 2022, tweets about arts and crafts on the popular micro-blogging platform X (formerly known as Twitter) had the highest user engagement rate, with an average of *** percent for the examined period. Additionally, posts about Airlines has the lowest engagement rate, at just **** percent. The average engagement rate for posts on Twitter across all industries was **** percent.
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Socialinsider. (April 10, 2023). Average engagement rate per post on X (formerly Twitter) in 2022, by vertical [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 15, 2026, from /statistics/1274144/engagement-rate-per-post-twitter/
Socialinsider. "Average engagement rate per post on X (formerly Twitter) in 2022, by vertical." Chart. April 10, 2023. ÌÇÐÄÆÆ½â°æ. Accessed July 15, 2026. /statistics/1274144/engagement-rate-per-post-twitter/
Socialinsider. (2023). Average engagement rate per post on X (formerly Twitter) in 2022, by vertical. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 15, 2026. /statistics/1274144/engagement-rate-per-post-twitter/
Socialinsider. "Average Engagement Rate per Post on X (Formerly Twitter) in 2022, by Vertical." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 10 Apr 2023, /statistics/1274144/engagement-rate-per-post-twitter/
Socialinsider, Average engagement rate per post on X (formerly Twitter) in 2022, by vertical ÌÇÐÄÆÆ½â°æ, /statistics/1274144/engagement-rate-per-post-twitter/ (last visited July 15, 2026)
Average engagement rate per post on X (formerly Twitter) in 2022, by vertical [Graph], Socialinsider, April 10, 2023. [Online]. Available: /statistics/1274144/engagement-rate-per-post-twitter/