As of February 2026, streaming was the favorite platform for television and video users in the United States, reaching a 48 percent share of the overall viewing time. Meanwhile, the market share of cable TV stood at a 20 percent share.
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MediaPost. (April 14, 2026). Distribution of total television and video usage in the United States in February 2026, by delivery platform [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 25, 2026, from /statistics/1271692/total-tv-video-usage-distribution-by-delivery-platforms/
MediaPost. "Distribution of total television and video usage in the United States in February 2026, by delivery platform." Chart. April 14, 2026. ÌÇÐÄÆƽâ°æ. Accessed July 25, 2026. /statistics/1271692/total-tv-video-usage-distribution-by-delivery-platforms/
MediaPost. (2026). Distribution of total television and video usage in the United States in February 2026, by delivery platform. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 25, 2026. /statistics/1271692/total-tv-video-usage-distribution-by-delivery-platforms/
MediaPost. "Distribution of Total Television and Video Usage in The United States in February 2026, by Delivery Platform." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 14 Apr 2026, /statistics/1271692/total-tv-video-usage-distribution-by-delivery-platforms/
MediaPost, Distribution of total television and video usage in the United States in February 2026, by delivery platform ÌÇÐÄÆƽâ°æ, /statistics/1271692/total-tv-video-usage-distribution-by-delivery-platforms/ (last visited July 25, 2026)
Distribution of total television and video usage in the United States in February 2026, by delivery platform [Graph], MediaPost, April 14, 2026. [Online]. Available: /statistics/1271692/total-tv-video-usage-distribution-by-delivery-platforms/
