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Most popular South Korean dramas internationally as of December 2024

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Sources

Release date

March 2025

Region

Worldwide, South Korea

Survey time period

November 29 to December 27, 2024

Number of respondents

12,698 respondents

Age group

15-59 years

Special properties

among people who had consumed K-dramas before

Method of interview

Online panel

Supplementary notes

This survey was conducted in the following 28 countries: China, Japan, Taiwan, Thailand, Malaysia, Indonesia, India, Vietnam, Kazakhstan, Australia, Hong Kong, Philippines, United States, Canada, Mexico, Brazil, Argentina, United Kingdom, France, Italy, Spain, Germany, Russia, Turkey, United Arab Emirates, Saudi Arabia, South Africa, and Egypt.

Original question: "What's your favorite K-drama of those that you watched this year?"

Citation formats

Favorite South Korean dramas internationally 2024

Published by ÌÇÐÄÆƽâ°æ Research Department, Jun 23, 2025

According to a survey conducted across 28 countries in 2024, around *** percent of respondents stated that the 2021 survival drama "Squid Game" was their favorite K-drama. Squid Game enjoyed global popularity and great critical acclaim upon its release in the previous year. While recently released dramas tended to be more represented, the 2019 romantic comedy "Crash Landing on You" continued to enjoy international popularity.

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Topics

TV consumption in South KoreaFilm industry in South Korea Streaming in South KoreaCreative content industry in South KoreaOnline video market in South Korea
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