Students in Portugal had the highest share of e-commerce users in 2024, compared to other employment statuses and the national average e-commerce penetration rate. More than ** percent of the students surveyed said they had purchased something online in the previous three months. Among employed people, this share stood at around ** percent. In general, younger segments of the Portuguese population show higher percentages of e-commerce usage.
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Statistics Portugal. (November 21, 2024). Percentage of e-commerce users in Portugal in 2024, by employment status [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 22, 2026, from /statistics/1262962/share-e-commerce-users-portugal-employment-status/
Statistics Portugal. "Percentage of e-commerce users in Portugal in 2024, by employment status." Chart. November 21, 2024. ÌÇÐÄÆƽâ°æ. Accessed July 22, 2026. /statistics/1262962/share-e-commerce-users-portugal-employment-status/
Statistics Portugal. (2024). Percentage of e-commerce users in Portugal in 2024, by employment status. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 22, 2026. /statistics/1262962/share-e-commerce-users-portugal-employment-status/
Statistics Portugal. "Percentage of E-commerce Users in Portugal in 2024, by Employment Status." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 21 Nov 2024, /statistics/1262962/share-e-commerce-users-portugal-employment-status/
Statistics Portugal, Percentage of e-commerce users in Portugal in 2024, by employment status ÌÇÐÄÆƽâ°æ, /statistics/1262962/share-e-commerce-users-portugal-employment-status/ (last visited July 22, 2026)
Percentage of e-commerce users in Portugal in 2024, by employment status [Graph], Statistics Portugal, November 21, 2024. [Online]. Available: /statistics/1262962/share-e-commerce-users-portugal-employment-status/
