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Most favored offline shopping channels for buying maternity and child products in China in 2023

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Sources

Release date

January 2024

Region

China

Survey time period

2023

Number of respondents

1,641 respondents

Age group

20-45 years

Method of interview

Questionnaire

Supplementary notes

Original question: "What is your most preferred offline purchase channel for mother and baby related products and services?"

The survey was conducted nationwide among respondents from China's tier-1 to tier-5 cities.

Citation formats

Most used offline purchasing channels for mother and baby products China 2023

Published by
F. Watty,
Sep 2, 2024

According to a survey conducted among parents in China in 2022, about ** percent of respondents said they prefer to buy mother and baby products in maternal and child product stores. Meanwhile, around ** percent of respondents stated they choose to purchase baby and maternity products in child service centers.

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Topics

Maternity and childcare product industry in ChinaRetail industry in ChinaDemographics of ChinaWomen in ChinaDairy industry in China
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