* Of the Chief Financial Officers surveyed, 77 percent worked for companies operating in the United States only and the remaining 23 percent operated both in the U.S. and abroad.
The source does not specify the type of survey.
Citation formats
Channels with growing investment by retailers in the U.S 2020
According to a September 2020 survey carried out among Chief Financial Officers of retailers in the United States, nearly half said their company had increased their investment in e-commerce in the previous six months, and nearly of them stated planning to do so in the coming ***. In addition, nearly ** percent had plans to invest more in mobile commerce, and ** percent mentioned a growing investment in social commerce.
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BDO, & eMarketer. (March 8, 2021). Past and planned channel investment increase by retailers in the United States as of September 2020 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved August 03, 2026, from /statistics/1253704/channels-growing-investment-retailers-united-states/
BDO, und eMarketer. "Past and planned channel investment increase by retailers in the United States as of September 2020." Chart. March 8, 2021. ÌÇÐÄÆƽâ°æ. Accessed August 03, 2026. /statistics/1253704/channels-growing-investment-retailers-united-states/
BDO, eMarketer. (2021). Past and planned channel investment increase by retailers in the United States as of September 2020. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: August 03, 2026. /statistics/1253704/channels-growing-investment-retailers-united-states/
BDO, and eMarketer. "Past and Planned Channel Investment Increase by Retailers in The United States as of September 2020." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 8 Mar 2021, /statistics/1253704/channels-growing-investment-retailers-united-states/
BDO & eMarketer, Past and planned channel investment increase by retailers in the United States as of September 2020 ÌÇÐÄÆƽâ°æ, /statistics/1253704/channels-growing-investment-retailers-united-states/ (last visited August 03, 2026)
Past and planned channel investment increase by retailers in the United States as of September 2020 [Graph], BDO, & eMarketer, March 8, 2021. [Online]. Available: /statistics/1253704/channels-growing-investment-retailers-united-states/
