A survey on video media consumption in Singapore found that advertisements shown on video-sharing platforms were most likely to capture viewers' attention, as stated by ** percent of respondents. In comparison, ads that were shown on over-the-top (OTT) platforms attracted ** percent of the respondents' attention.
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SpotX. (March 1, 2021). Share of viewers who paid attention to advertisements shown on video streaming services in Singapore as of October 2020, by platform [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved August 01, 2026, from /statistics/1249055/singapore-ad-viewership-on-video-services-platforms/
SpotX. "Share of viewers who paid attention to advertisements shown on video streaming services in Singapore as of October 2020, by platform." Chart. March 1, 2021. ÌÇÐÄÆƽâ°æ. Accessed August 01, 2026. /statistics/1249055/singapore-ad-viewership-on-video-services-platforms/
SpotX. (2021). Share of viewers who paid attention to advertisements shown on video streaming services in Singapore as of October 2020, by platform. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: August 01, 2026. /statistics/1249055/singapore-ad-viewership-on-video-services-platforms/
SpotX. "Share of Viewers Who Paid Attention to Advertisements Shown on Video Streaming Services in Singapore as of October 2020, by Platform." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 1 Mar 2021, /statistics/1249055/singapore-ad-viewership-on-video-services-platforms/
SpotX, Share of viewers who paid attention to advertisements shown on video streaming services in Singapore as of October 2020, by platform ÌÇÐÄÆƽâ°æ, /statistics/1249055/singapore-ad-viewership-on-video-services-platforms/ (last visited August 01, 2026)
Share of viewers who paid attention to advertisements shown on video streaming services in Singapore as of October 2020, by platform [Graph], SpotX, March 1, 2021. [Online]. Available: /statistics/1249055/singapore-ad-viewership-on-video-services-platforms/
