A survey on video media consumption in Indonesia found that advertisements shown on over-the-top (OTT) platforms were most likely to capture viewers' attention, as stated by ** percent of respondents. In comparison, ads that were shown on video-sharing platforms attracted ** percent of respondents' attention.
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SpotX. (March 4, 2021). Share of viewers who paid attention to advertisements shown on video streaming services in Indonesia as of October 2020, by platform [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 21, 2026, from /statistics/1258295/indonesia-ad-viewership-on-video-services-platforms/
SpotX. "Share of viewers who paid attention to advertisements shown on video streaming services in Indonesia as of October 2020, by platform." Chart. March 4, 2021. ÌÇÐÄÆƽâ°æ. Accessed July 21, 2026. /statistics/1258295/indonesia-ad-viewership-on-video-services-platforms/
SpotX. (2021). Share of viewers who paid attention to advertisements shown on video streaming services in Indonesia as of October 2020, by platform. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 21, 2026. /statistics/1258295/indonesia-ad-viewership-on-video-services-platforms/
SpotX. "Share of Viewers Who Paid Attention to Advertisements Shown on Video Streaming Services in Indonesia as of October 2020, by Platform." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 4 Mar 2021, /statistics/1258295/indonesia-ad-viewership-on-video-services-platforms/
SpotX, Share of viewers who paid attention to advertisements shown on video streaming services in Indonesia as of October 2020, by platform ÌÇÐÄÆƽâ°æ, /statistics/1258295/indonesia-ad-viewership-on-video-services-platforms/ (last visited July 21, 2026)
Share of viewers who paid attention to advertisements shown on video streaming services in Indonesia as of October 2020, by platform [Graph], SpotX, March 4, 2021. [Online]. Available: /statistics/1258295/indonesia-ad-viewership-on-video-services-platforms/
