India recorded over *** billion U.S. dollars in revenue from over-the-top (OTT) and video services in 2022. This figure was estimated to increase by 2027, to nearly **** billion. Disney+ Hotstar, Netflix, and Amazon Prime Video were some of the key players in the video subscription market, while YouTube continued to dominate online video streaming.
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PwC India. (July 12, 2023). Revenue from OTT and video across India from 2018 to 2022, with estimates until 2027 (in billion U.S. dollars) [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 25, 2026, from /statistics/1231740/ott-and-video-revenue-india/
PwC India. "Revenue from OTT and video across India from 2018 to 2022, with estimates until 2027 (in billion U.S. dollars)." Chart. July 12, 2023. ÌÇÐÄÆƽâ°æ. Accessed July 25, 2026. /statistics/1231740/ott-and-video-revenue-india/
PwC India. (2023). Revenue from OTT and video across India from 2018 to 2022, with estimates until 2027 (in billion U.S. dollars). ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 25, 2026. /statistics/1231740/ott-and-video-revenue-india/
PwC India. "Revenue from Ott and Video across India from 2018 to 2022, with Estimates until 2027 (in Billion U.S. Dollars)." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 12 Jul 2023, /statistics/1231740/ott-and-video-revenue-india/
PwC India, Revenue from OTT and video across India from 2018 to 2022, with estimates until 2027 (in billion U.S. dollars) ÌÇÐÄÆƽâ°æ, /statistics/1231740/ott-and-video-revenue-india/ (last visited July 25, 2026)
Revenue from OTT and video across India from 2018 to 2022, with estimates until 2027 (in billion U.S. dollars) [Graph], PwC India, July 12, 2023. [Online]. Available: /statistics/1231740/ott-and-video-revenue-india/
