According to a survey conducted in Japan in May 2025, the majority of respondents drank beer because it *. Only ***percent was influenced by the advertisements of manufacturers, which frequently featured celebrities like actors, TV personalities, and professional athletes.
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Brewers Association of Japan. (September 1, 2025). Leading reasons to drink beer at home in Japan as of May 2025 [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 20, 2026, from /statistics/1231528/japan-reason-drink-beer/
Brewers Association of Japan. "Leading reasons to drink beer at home in Japan as of May 2025." Chart. September 1, 2025. ÌÇÐÄÆÆ½â°æ. Accessed July 20, 2026. /statistics/1231528/japan-reason-drink-beer/
Brewers Association of Japan. (2025). Leading reasons to drink beer at home in Japan as of May 2025. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 20, 2026. /statistics/1231528/japan-reason-drink-beer/
Brewers Association of Japan. "Leading Reasons to Drink Beer at Home in Japan as of May 2025." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 1 Sep 2025, /statistics/1231528/japan-reason-drink-beer/
Brewers Association of Japan, Leading reasons to drink beer at home in Japan as of May 2025 ÌÇÐÄÆÆ½â°æ, /statistics/1231528/japan-reason-drink-beer/ (last visited July 20, 2026)
Leading reasons to drink beer at home in Japan as of May 2025 [Graph], Brewers Association of Japan, September 1, 2025. [Online]. Available: /statistics/1231528/japan-reason-drink-beer/