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Distribution of social media actions for retails brands in the United States from January to November 2019, by category

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Source

Release date

December 2019

Region

United States

Survey time period

January to November 2019

Supplementary notes

The other 13 categories considered: Pet Services, Grocery Stores, General Services, Miscellaneous, Books & Magazines, Subscriptions Services, Flowers & Greetings, Office Supplies, Pharmacies & Convenience Stores, Video Games, Gift Cards, Certificates, & Coupons, and Delivery & Concierge Services

Citation formats

Distribution of social media actions for U.S. retail brands 2019, by vertical

Published by Thuy D., Sep 21, 2020
Between January to November 2019, the retail category with the highest share of social media actions for brands was apparel and accessories, accounting for ** percent of U.S. retail engagement on social platforms. Consumer electronics earned the second-highest share of user engagement on social media, making up percent of social media content interactions for the retail sector in the United States.
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Topics

Brands on social mediaSocial mediaSocial media advertising and marketing worldwideSocial commerce in the United StatesFacebook advertising and marketing
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