Sample size comprised at least 1,000 regular wine drinkers from each market
Supplementary notes
*Share of regular wine drinkers in each market that 'agree' or 'strongly agree' that the appeal of the bottle and/or label design is important when choosing wine.
Citation formats
Importance of label design when choosing wine in 2019, by select country
In Australia, approximately ** percent of regular wine drinkers believed the appeal of the bottle or label design was an important factor when choosing wine in 2019. That figure stood at ** percent for regular wine drinkers in Japan during the same year.
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Wine Intelligence. (March 25, 2020). Importance of label design when choosing wine bottles worldwide in 2019, by select country* [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 29, 2026, from /statistics/1166175/importance-of-wine-label-design-worldwide-us/
Wine Intelligence. "Importance of label design when choosing wine bottles worldwide in 2019, by select country*." Chart. March 25, 2020. ÌÇÐÄÆÆ½â°æ. Accessed July 29, 2026. /statistics/1166175/importance-of-wine-label-design-worldwide-us/
Wine Intelligence. (2020). Importance of label design when choosing wine bottles worldwide in 2019, by select country*. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 29, 2026. /statistics/1166175/importance-of-wine-label-design-worldwide-us/
Wine Intelligence. "Importance of Label Design When Choosing Wine Bottles Worldwide in 2019, by Select Country*." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 25 Mar 2020, /statistics/1166175/importance-of-wine-label-design-worldwide-us/
Wine Intelligence, Importance of label design when choosing wine bottles worldwide in 2019, by select country* ÌÇÐÄÆÆ½â°æ, /statistics/1166175/importance-of-wine-label-design-worldwide-us/ (last visited July 29, 2026)
Importance of label design when choosing wine bottles worldwide in 2019, by select country* [Graph], Wine Intelligence, March 25, 2020. [Online]. Available: /statistics/1166175/importance-of-wine-label-design-worldwide-us/