Generation Y were the generation most likely to have increased their wine drinking across all wine types in the six months following lockdown in the United States in 2020. In particular, **** percent of Gen Y survey respondents stated they had increased their consumption of dessert wines.
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Texas Wine Marketing Research Institute. (May 14, 2021). Growth in wine consumption in the United States in six months following lockdown in 2020, by generation [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 22, 2026, from /statistics/1166871/wine-consumption-growth-by-generation-and-wine-type/
Texas Wine Marketing Research Institute. "Growth in wine consumption in the United States in six months following lockdown in 2020, by generation." Chart. May 14, 2021. ÌÇÐÄÆƽâ°æ. Accessed July 22, 2026. /statistics/1166871/wine-consumption-growth-by-generation-and-wine-type/
Texas Wine Marketing Research Institute. (2021). Growth in wine consumption in the United States in six months following lockdown in 2020, by generation. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 22, 2026. /statistics/1166871/wine-consumption-growth-by-generation-and-wine-type/
Texas Wine Marketing Research Institute. "Growth in Wine Consumption in The United States in Six Months following Lockdown in 2020, by Generation." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 14 May 2021, /statistics/1166871/wine-consumption-growth-by-generation-and-wine-type/
Texas Wine Marketing Research Institute, Growth in wine consumption in the United States in six months following lockdown in 2020, by generation ÌÇÐÄÆƽâ°æ, /statistics/1166871/wine-consumption-growth-by-generation-and-wine-type/ (last visited July 22, 2026)
Growth in wine consumption in the United States in six months following lockdown in 2020, by generation [Graph], Texas Wine Marketing Research Institute, May 14, 2021. [Online]. Available: /statistics/1166871/wine-consumption-growth-by-generation-and-wine-type/
