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Age distribution of online consumers who shopped in mini-programs in China in 2019, by type

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Sources

Release date

January 2020

Region

China

Survey time period

2019

Supplementary notes

The source does not provide any information regarding missing percentage points to 100 percent.

Citation formats

Distribution of age of online shopping mini-program users in China 2019, by type

Published by
Yihan Ma,
Oct 21, 2020
In 2019, consumers aged between 30 and 39 years were the majority of traditional and social e-commerce mini-programs, amounting to respectively **** and **** percent. The most popular WeChat e-commerce mini-program that year was Pinduoduo.
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