Question: How much have you seen, read, or heard about the following upcoming streaming services? Quibi, an upcoming mobile-only streaming service launching on April 6, 2020
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Awareness of mobile-only streaming platform Quibi in the U.S. 2020, by generation
A survey conducted in the United States in March 2020 found that Generation Z were most familiar with the mobile-only streaming service Quibi, with 19 percent having seen, read or heard a lot about it, compared to only one percent from the Boomers generation. Additionally, 75 percent of Boomers had seen read or heard nothing at all about Quibi, compared to just 48 percent of Generation Z.
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Morning Consult. (March 31, 2020). Awareness of mobile-only streaming site Quibi in the United States as of March 2020, by generation [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 24, 2026, from /statistics/1115734/awareness-of-quibi-us-by-generation/
Morning Consult. "Awareness of mobile-only streaming site Quibi in the United States as of March 2020, by generation." Chart. March 31, 2020. ÌÇÐÄÆƽâ°æ. Accessed July 24, 2026. /statistics/1115734/awareness-of-quibi-us-by-generation/
Morning Consult. (2020). Awareness of mobile-only streaming site Quibi in the United States as of March 2020, by generation. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 24, 2026. /statistics/1115734/awareness-of-quibi-us-by-generation/
Morning Consult. "Awareness of Mobile-only Streaming Site Quibi in The United States as of March 2020, by Generation." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 31 Mar 2020, /statistics/1115734/awareness-of-quibi-us-by-generation/
Morning Consult, Awareness of mobile-only streaming site Quibi in the United States as of March 2020, by generation ÌÇÐÄÆƽâ°æ, /statistics/1115734/awareness-of-quibi-us-by-generation/ (last visited July 24, 2026)
Awareness of mobile-only streaming site Quibi in the United States as of March 2020, by generation [Graph], Morning Consult, March 31, 2020. [Online]. Available: /statistics/1115734/awareness-of-quibi-us-by-generation/
