According to a survey on consumption trend during Spring Festival in China conducted in December 2019, approximately ** percent of the Chinese respondents who were born between 1980 and 1989 said that they would most likely buy a smart device as a gift for themselves. The survey also revealed that the respondents from this age group had a budget of up to yuan (approximately *** U.S. dollars) to buy gifts for themselves.
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iiMedia Research. (January 3, 2020). Popular product categories for self-gifting among Chinese netizens during the Spring Festival as of December 2019, by age group [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 28, 2026, from /statistics/1099256/china-product-category-preference-for-self-gifting-during-lunar-new-year-by-age-group/
iiMedia Research. "Popular product categories for self-gifting among Chinese netizens during the Spring Festival as of December 2019, by age group." Chart. January 3, 2020. ÌÇÐÄÆƽâ°æ. Accessed July 28, 2026. /statistics/1099256/china-product-category-preference-for-self-gifting-during-lunar-new-year-by-age-group/
iiMedia Research. (2020). Popular product categories for self-gifting among Chinese netizens during the Spring Festival as of December 2019, by age group. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 28, 2026. /statistics/1099256/china-product-category-preference-for-self-gifting-during-lunar-new-year-by-age-group/
iiMedia Research. "Popular Product Categories for Self-gifting among Chinese Netizens during The Spring Festival as of December 2019, by Age Group." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 3 Jan 2020, /statistics/1099256/china-product-category-preference-for-self-gifting-during-lunar-new-year-by-age-group/
iiMedia Research, Popular product categories for self-gifting among Chinese netizens during the Spring Festival as of December 2019, by age group ÌÇÐÄÆƽâ°æ, /statistics/1099256/china-product-category-preference-for-self-gifting-during-lunar-new-year-by-age-group/ (last visited July 28, 2026)
Popular product categories for self-gifting among Chinese netizens during the Spring Festival as of December 2019, by age group [Graph], iiMedia Research, January 3, 2020. [Online]. Available: /statistics/1099256/china-product-category-preference-for-self-gifting-during-lunar-new-year-by-age-group/
