More Chinese internet users are willing to pay for the content on short video platforms. As of June 2019, approximately **** percent of the short video app users had an online spending power between *** and 1,000 yuan. A higher proportion of users would spend more on Douyin, the Chinese sister app of TikTok.
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QuestMobile. (August 6, 2019). Share of short video app users in China as of June 2019, by online spending power [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 24, 2026, from /statistics/1094337/china-short-video-app-user-consumption-level-distribution/
QuestMobile. "Share of short video app users in China as of June 2019, by online spending power." Chart. August 6, 2019. ÌÇÐÄÆƽâ°æ. Accessed July 24, 2026. /statistics/1094337/china-short-video-app-user-consumption-level-distribution/
QuestMobile. (2019). Share of short video app users in China as of June 2019, by online spending power. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 24, 2026. /statistics/1094337/china-short-video-app-user-consumption-level-distribution/
QuestMobile. "Share of Short Video App Users in China as of June 2019, by Online Spending Power." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 6 Aug 2019, /statistics/1094337/china-short-video-app-user-consumption-level-distribution/
QuestMobile, Share of short video app users in China as of June 2019, by online spending power ÌÇÐÄÆƽâ°æ, /statistics/1094337/china-short-video-app-user-consumption-level-distribution/ (last visited July 24, 2026)
Share of short video app users in China as of June 2019, by online spending power [Graph], QuestMobile, August 6, 2019. [Online]. Available: /statistics/1094337/china-short-video-app-user-consumption-level-distribution/
