*This is the sample size for the full survey. The source also provides information on households with and without children. The exact breakdown per Hulu/Netflix/Amazon households was not provided.
Citation formats
Streaming households likely to subscribe to Disney+ in the U.S. 2019
According to a survey held in June 2019, households with a Hulu subscription were the most likely to sign up to Disney's new streaming service, Disney+, with ** percent of such households saying that they were very likely to subscribe. Given that Disney had hinted that Hulu would be offered as part of a bundle package with Disney+ as well as sports streaming service ESPN+, higher interest among Hulu subscribers is unsurprising. In early August 2019, Disney confirmed the bundle and announced that all three services would be offered as a package for under ** U.S. dollars per month.
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eMarketer. (August 15, 2019). Households likely to subscribe to Disney's streaming service (Disney+) in the United States as of June 2019, by existing subscription service [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 24, 2026, from /statistics/1040039/disney-plus-interest-streaming-households-us/
eMarketer. "Households likely to subscribe to Disney's streaming service (Disney+) in the United States as of June 2019, by existing subscription service." Chart. August 15, 2019. ÌÇÐÄÆƽâ°æ. Accessed July 24, 2026. /statistics/1040039/disney-plus-interest-streaming-households-us/
eMarketer. (2019). Households likely to subscribe to Disney's streaming service (Disney+) in the United States as of June 2019, by existing subscription service. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 24, 2026. /statistics/1040039/disney-plus-interest-streaming-households-us/
eMarketer. "Households Likely to Subscribe to Disney's Streaming Service (Disney+) in The United States as of June 2019, by Existing Subscription Service." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 15 Aug 2019, /statistics/1040039/disney-plus-interest-streaming-households-us/
eMarketer, Households likely to subscribe to Disney's streaming service (Disney+) in the United States as of June 2019, by existing subscription service ÌÇÐÄÆƽâ°æ, /statistics/1040039/disney-plus-interest-streaming-households-us/ (last visited July 24, 2026)
Households likely to subscribe to Disney's streaming service (Disney+) in the United States as of June 2019, by existing subscription service [Graph], eMarketer, August 15, 2019. [Online]. Available: /statistics/1040039/disney-plus-interest-streaming-households-us/
