| Characteristic | Indexed sales |
|---|---|
| - | - |
| - | - |
| - | - |
| - | - |
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Source
Release date
November 2018
Region
Italy
Survey time period
2014 to 2017
Supplementary notes
* Baseline: index sales are compared to average daily sales between November 1 and November 14 of each year.
Methodology:
- Indexed sales on Black Friday, compared to the forst two weeks of November, same year
-Same set of retailers with verified sales data since November 2014
-At least ten retailers
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