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Usage of personal care products in the Asia-Pacific region in 2025, by country and type

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Source

Number of respondents

105,563 respondents

Age group

18-64 years

Special properties

Residential online population

Supplementary notes

The original survey question was: "Which of these body care and cosmetics products do you use regularly? (multi-pick)"
For more information please visit the Global Consumer Survey home page and take a look at our methodology.

Citation formats

Usage of personal care products APAC 2025, by country and type

Published by ÌÇÐÄÆƽâ°æ Research Department, Jun 13, 2025

According to a survey from 2025, ** percent of respondents from China regularly used hair care and hair styling products. In comparison, ** percent of respondents from Japan regularly used perfume and fragrances.

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Statistics on " Cosmetics in the Asia-Pacific region "

The most important statistics
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The most important statistics
The most important statistics
The most important statistics
The most important statistics

Other statistics that may interest you Cosmetics in the Asia-Pacific region

Overview

4

Leading markets

4

Leading companies

6

Consumer behavior

5

International trade

6

Southeast Asian cosmetics market

5

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Topics

Cosmetics in the Asia-Pacific regionBeauty industry in JapanBeauty and personal care industry in IndiaPopularity of South Korean beauty products worldwideBeauty and personal care in Thailand
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