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Apparel market in Finland - statistics & facts

Online shopping is more popular than ever in Finland, and that includes buying clothes. The positive attitude towards online shopping reflects in the forecast online fashion market revenue in Finland, which is expected to constantly grow in the upcoming years. In 2024, the leading online fashion shopping app in Finland was Vinted, having reached nearly 705,000 downloads across the country. The multinational clothing company Zalando ranked second.
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Published by ÌÇÐÄÆƽâ°æ Research Department, Dec 17, 2025

Key insights

  • Annual revenue of the clothing industry in Finland
  • ***m EUR
  • Per capita expenditure on clothing and footwear in Finland
  • ****EUR
  • Number of wearing apparel manufacturing employees in Finland
  • 2,736

·¡»å¾±³Ù´Ç°ù’s Picks
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Current statistics on this topic

B2C E-Commerce

Leading fashion online stores in Finland 2022, by net sales

Key Figures of E-Commerce

Revenue in the fashion e-commerce market in the Nordics 2017-2030

Apparel & Shoes

Household spending on clothing in Finland 2012-2023

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Overview

6

Overview

Production and retail

8

Production and retail

E-commerce

7

E-commerce

Foreign trade

8

Foreign trade

Consumer behavior

4

Consumer behavior

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Apparel market in the Netherlands
Apparel market in the Netherlands
Fashion and accessories market in Poland
Fashion and accessories market in Poland
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