Digital shopping behavior in South Korea - Statistics & Facts
In the South Korean shopping landscape, digital shopping methods, notably online shopping channels, are not only gaining ground, they are leaving traditional shopping in brick-and-mortar stores behind. South Korea has one of the fastest mobile internet connections worldwide, and South Koreans have been implementing . Although this shift to online services was happening before, it was accelerated during the COVID-19 pandemic amidst social distancing measures, and more people turned to online shopping.
