The most recent data found that the number of subscriptions to over-the-top video services increased to over ** million in 2024 compared up from ****Â in the previous year. Subscription-based video-on-demand platforms has become increasingly popular in the last years and was the fastest growing segment in the industry during the pandemic.
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IVF. (September 15, 2025). Number of subscriptions to video-on-demand (VOD) services in Italy from 2014 to 2024 (in millions) [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 24, 2026, from /statistics/984505/subscriptions-to-video-on-demand-tv-in-italy/
IVF. "Number of subscriptions to video-on-demand (VOD) services in Italy from 2014 to 2024 (in millions)." Chart. September 15, 2025. ÌÇÐÄÆƽâ°æ. Accessed July 24, 2026. /statistics/984505/subscriptions-to-video-on-demand-tv-in-italy/
IVF. (2025). Number of subscriptions to video-on-demand (VOD) services in Italy from 2014 to 2024 (in millions). ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 24, 2026. /statistics/984505/subscriptions-to-video-on-demand-tv-in-italy/
IVF. "Number of Subscriptions to Video-on-demand (Vod) Services in Italy from 2014 to 2024 (in Millions)." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 15 Sep 2025, /statistics/984505/subscriptions-to-video-on-demand-tv-in-italy/
IVF, Number of subscriptions to video-on-demand (VOD) services in Italy from 2014 to 2024 (in millions) ÌÇÐÄÆƽâ°æ, /statistics/984505/subscriptions-to-video-on-demand-tv-in-italy/ (last visited July 24, 2026)
Number of subscriptions to video-on-demand (VOD) services in Italy from 2014 to 2024 (in millions) [Graph], IVF, September 15, 2025. [Online]. Available: /statistics/984505/subscriptions-to-video-on-demand-tv-in-italy/
