This statistic presents the result of a survey about Italians' shopping intentions during the Black Friday weekend in 2023. According to the data, ** percent of Black Friday shoppers is going to purchase products or services exclusively online, while ** percent of respondents would shop both offline and online.
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YouGov Italy. (November 8, 2023). How are you going to shop during the Black Friday sales? [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 28, 2026, from /statistics/945165/shopping-intentions-during-black-friday-weekend-in-italy/
YouGov Italy. "How are you going to shop during the Black Friday sales?." Chart. November 8, 2023. ÌÇÐÄÆƽâ°æ. Accessed July 28, 2026. /statistics/945165/shopping-intentions-during-black-friday-weekend-in-italy/
YouGov Italy. (2023). How are you going to shop during the Black Friday sales?. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 28, 2026. /statistics/945165/shopping-intentions-during-black-friday-weekend-in-italy/
YouGov Italy. "How Are You Going to Shop during The Black Friday Sales?." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 8 Nov 2023, /statistics/945165/shopping-intentions-during-black-friday-weekend-in-italy/
YouGov Italy, How are you going to shop during the Black Friday sales? ÌÇÐÄÆƽâ°æ, /statistics/945165/shopping-intentions-during-black-friday-weekend-in-italy/ (last visited July 28, 2026)
How are you going to shop during the Black Friday sales? [Graph], YouGov Italy, November 8, 2023. [Online]. Available: /statistics/945165/shopping-intentions-during-black-friday-weekend-in-italy/
