This statistic shows the results of a survey conducted from February to June 2018 among adult American women on their preferred facial moisturizer brands. The results were sorted by recent purchases based on quality. During the survey, **** percent of respondents said they prefer Olay based on higher quality; **** percent of respondents stated they prefer Olay not based on higher quality.
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The Brand Strength Monitor. (July 31, 2018). United States: Women's brand preferences for facial moisturizer from February through June 2018, by recent purchase based on quality [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved August 01, 2026, from /statistics/888717/us-womens-brand-preferences-for-facial-moisturizers-on-quality/
The Brand Strength Monitor. "United States: Women's brand preferences for facial moisturizer from February through June 2018, by recent purchase based on quality." Chart. July 31, 2018. ÌÇÐÄÆƽâ°æ. Accessed August 01, 2026. /statistics/888717/us-womens-brand-preferences-for-facial-moisturizers-on-quality/
The Brand Strength Monitor. (2018). United States: Women's brand preferences for facial moisturizer from February through June 2018, by recent purchase based on quality. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: August 01, 2026. /statistics/888717/us-womens-brand-preferences-for-facial-moisturizers-on-quality/
The Brand Strength Monitor. "United States: Women's Brand Preferences for Facial Moisturizer from February through June 2018, by Recent Purchase Based on Quality." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 31 Jul 2018, /statistics/888717/us-womens-brand-preferences-for-facial-moisturizers-on-quality/
The Brand Strength Monitor, United States: Women's brand preferences for facial moisturizer from February through June 2018, by recent purchase based on quality ÌÇÐÄÆƽâ°æ, /statistics/888717/us-womens-brand-preferences-for-facial-moisturizers-on-quality/ (last visited August 01, 2026)
United States: Women's brand preferences for facial moisturizer from February through June 2018, by recent purchase based on quality [Graph], The Brand Strength Monitor, July 31, 2018. [Online]. Available: /statistics/888717/us-womens-brand-preferences-for-facial-moisturizers-on-quality/
