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If you think about bonus programs, which five providers come first to mind?*

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Source

Release date

June 2016

Region

Germany

Survey time period

April 2016

Number of respondents

1,515 respondents

Method of interview

Online survey

Supplementary notes

* Translated, the original German question was phrased as follows: "Wenn Sie an Bonusprogramme denken, welche fünf Anbieter fallen Ihnen da spontan ein?"
Multiple answers were possible.

Citation formats

Best known loyalty scheme providers in Germany

Published by ÌÇÐÄÆƽâ°æ Research Department, Jun 6, 2018
This statistic displays the result of a survey from April 2016 about the prominence of bonus program providers in Germany. To the question which five providers come to mind first, **** percent of respondents answered that they were aware of the "Payback" loyalty scheme.
The question was part of a survey by Dr. Grieger & Cie. Marktforschung which can be found .
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