Average subscription per account in stocks and shares individual savings accounts (ISAs) in the United Kingdom (UK) from 2010/11 to 2023/24, by type
(in GBP)
Characteristic
Adult ISAs
Junior ISAs
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The average subscription into stocks and shares individual savings accounts (ISAs) in the United Kingdom (UK) fell significantly in the financial year 2023/24. Adult stocks and shares ISAs had much higher subscriptions than the equivalent type of junior accounts, but that difference has been narrowing, as the subscriptions of Junior stock and shares ISAs have remained mostly stable. Subscriptions refer to the payments that individuals make into their accounts. However, every year a limit is set to how much money can be saved up.
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HM Revenue and Customs. (September 18, 2025). Average subscription per account in stocks and shares individual savings accounts (ISAs) in the United Kingdom (UK) from 2010/11 to 2023/24, by type (in GBP) [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved August 03, 2026, from /statistics/821160/average-subscription-in-stocks-and-shares-isa-united-kingdom/
HM Revenue and Customs. "Average subscription per account in stocks and shares individual savings accounts (ISAs) in the United Kingdom (UK) from 2010/11 to 2023/24, by type (in GBP)." Chart. September 18, 2025. ÌÇÐÄÆƽâ°æ. Accessed August 03, 2026. /statistics/821160/average-subscription-in-stocks-and-shares-isa-united-kingdom/
HM Revenue and Customs. (2025). Average subscription per account in stocks and shares individual savings accounts (ISAs) in the United Kingdom (UK) from 2010/11 to 2023/24, by type (in GBP). ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: August 03, 2026. /statistics/821160/average-subscription-in-stocks-and-shares-isa-united-kingdom/
HM Revenue and Customs. "Average Subscription per Account in Stocks and Shares Individual Savings Accounts (Isas) in The United Kingdom (Uk) from 2010/11 to 2023/24, by Type (in Gbp)." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 18 Sep 2025, /statistics/821160/average-subscription-in-stocks-and-shares-isa-united-kingdom/
HM Revenue and Customs, Average subscription per account in stocks and shares individual savings accounts (ISAs) in the United Kingdom (UK) from 2010/11 to 2023/24, by type (in GBP) ÌÇÐÄÆƽâ°æ, /statistics/821160/average-subscription-in-stocks-and-shares-isa-united-kingdom/ (last visited August 03, 2026)
Average subscription per account in stocks and shares individual savings accounts (ISAs) in the United Kingdom (UK) from 2010/11 to 2023/24, by type (in GBP) [Graph], HM Revenue and Customs, September 18, 2025. [Online]. Available: /statistics/821160/average-subscription-in-stocks-and-shares-isa-united-kingdom/
