Average subscription per account in cash individual savings accounts (ISAs) in the United Kingdom (UK) from financial year 2010/11 to 2023/24, by type
(in GBP)
Characteristic
Adult ISAs
Junior ISAs
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The average subscription in cash individual savings accounts (ISAs) in the United Kingdom (UK) in 2023/24 was higher than a year earlier. Subscriptions into adults' cash ISAs were over five times higher than the amount of money going into that type of junior ISAs. The financial year of 2023/24 saw the highest average subscription with over British pounds into adult cash ISAs. Subscriptions refer to the payments that individuals make into their accounts. However, every year a limit is set to how much money can be saved up.
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HM Revenue and Customs. (September 18, 2025). Average subscription per account in cash individual savings accounts (ISAs) in the United Kingdom (UK) from financial year 2010/11 to 2023/24, by type (in GBP) [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 28, 2026, from /statistics/821148/average-subscription-in-cash-isa-united-kingdom/
HM Revenue and Customs. "Average subscription per account in cash individual savings accounts (ISAs) in the United Kingdom (UK) from financial year 2010/11 to 2023/24, by type (in GBP)." Chart. September 18, 2025. ÌÇÐÄÆƽâ°æ. Accessed July 28, 2026. /statistics/821148/average-subscription-in-cash-isa-united-kingdom/
HM Revenue and Customs. (2025). Average subscription per account in cash individual savings accounts (ISAs) in the United Kingdom (UK) from financial year 2010/11 to 2023/24, by type (in GBP). ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 28, 2026. /statistics/821148/average-subscription-in-cash-isa-united-kingdom/
HM Revenue and Customs. "Average Subscription per Account in Cash Individual Savings Accounts (Isas) in The United Kingdom (Uk) from Financial Year 2010/11 to 2023/24, by Type (in Gbp)." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 18 Sep 2025, /statistics/821148/average-subscription-in-cash-isa-united-kingdom/
HM Revenue and Customs, Average subscription per account in cash individual savings accounts (ISAs) in the United Kingdom (UK) from financial year 2010/11 to 2023/24, by type (in GBP) ÌÇÐÄÆƽâ°æ, /statistics/821148/average-subscription-in-cash-isa-united-kingdom/ (last visited July 28, 2026)
Average subscription per account in cash individual savings accounts (ISAs) in the United Kingdom (UK) from financial year 2010/11 to 2023/24, by type (in GBP) [Graph], HM Revenue and Customs, September 18, 2025. [Online]. Available: /statistics/821148/average-subscription-in-cash-isa-united-kingdom/
