Scores range from 100 to -100 with a zero score equaling neutral. Example: A score of 35 means that 35% more people said they were positive than negative about the brand.
This question was phrased by the source as follows: "If you've heard anything about the brand in the last two weeks, through advertising, news or word of mouth, was it positive or negative?"
The source does not specify the number of respondents.
Citation formats
Best perceived beer brands among women in the U.S. 2017, by Buzz Score
This statistic shows the leading beers in the United States as perceived by female consumers in 2017. During the survey, Budweiser received an index score of ****, making it the most positively perceived beer brand among women in the United States.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how ÌÇÐÄÆƽâ°æ can support your business.
YouGov. (March 15, 2017). Best perceived beer brands among women in the United States in 2017, by Buzz Score [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 20, 2026, from /statistics/747779/women-beer-brand-perception/
YouGov. "Best perceived beer brands among women in the United States in 2017, by Buzz Score." Chart. March 15, 2017. ÌÇÐÄÆƽâ°æ. Accessed July 20, 2026. /statistics/747779/women-beer-brand-perception/
YouGov. (2017). Best perceived beer brands among women in the United States in 2017, by Buzz Score. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 20, 2026. /statistics/747779/women-beer-brand-perception/
YouGov. "Best Perceived Beer Brands among Women in The United States in 2017, by Buzz Score." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 15 Mar 2017, /statistics/747779/women-beer-brand-perception/
YouGov, Best perceived beer brands among women in the United States in 2017, by Buzz Score ÌÇÐÄÆƽâ°æ, /statistics/747779/women-beer-brand-perception/ (last visited July 20, 2026)
Best perceived beer brands among women in the United States in 2017, by Buzz Score [Graph], YouGov, March 15, 2017. [Online]. Available: /statistics/747779/women-beer-brand-perception/
