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Most used online travel agencies by tourists in Barcelona, Spain in 2024

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Source

Release date

April 2025

Region

Spain

Survey time period

January 3 to December 28, 2024

Number of respondents

10,181*

Age group

18 years and older

Special properties

including only respondents who used an OTA to plan their trip

Method of interview

Computer-assisted personal interviews (CAPI)

Supplementary notes

*Domestic and international tourists who spent between one and 28 nights in all types of accommodation, except for second residences and cruises.

Citation formats

Most popular OTAs among tourists in Barcelona 2024

Published by ÌÇÐÄÆƽâ°æ Research Department, Jun 6, 2025

Booking was the most popular online travel agency among tourists who used such websites to plan their trips to Barcelona, Spain, in 2024. Overall, around * of respondents reported having chosen that platform. Tripadvisor was second in that year, according to the survey.
OTAs were the most popular tool to plan a trip to the Spanish city in that year.

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Tourism in BarcelonaBusiness travel in EuropeTourism in LondonTravel and tourism in SpainCruise industry in Europe
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