Korea Productivity Center defines the National Consumer Satisfaction Index (NCSI) as an "index of satisfaction level evaluated by customers who have used the domestically and internationally produced products and services sold to final customers at home, measured and quantified based on modeling."
The source does not give a publication date, the publication date used here is therefore the date of data access.
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Home shopping TV channel brand customer satisfaction index in South Korea 2024
In 2024, the National Customer Satisfaction Index (NCSI) indicated, that Hyundai Home Shopping was the home shopping TV channel brands that South Korean customers were the most satisfied with, scoring 77 out of 100 points. GS Home Shopping followed with 76 percentage points.
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KPC . (January 27, 2025). National Customer Satisfaction Index (NCSI) of home shopping TV channel brands in South Korea in 2024 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 29, 2026, from /statistics/670353/south-korea-tv-shopping-customer-satisfaction-index/
KPC . "National Customer Satisfaction Index (NCSI) of home shopping TV channel brands in South Korea in 2024." Chart. January 27, 2025. ÌÇÐÄÆƽâ°æ. Accessed July 29, 2026. /statistics/670353/south-korea-tv-shopping-customer-satisfaction-index/
KPC . (2025). National Customer Satisfaction Index (NCSI) of home shopping TV channel brands in South Korea in 2024. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 29, 2026. /statistics/670353/south-korea-tv-shopping-customer-satisfaction-index/
KPC . "National Customer Satisfaction Index (Ncsi) of Home Shopping Tv Channel Brands in South Korea in 2024." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 27 Jan 2025, /statistics/670353/south-korea-tv-shopping-customer-satisfaction-index/
KPC , National Customer Satisfaction Index (NCSI) of home shopping TV channel brands in South Korea in 2024 ÌÇÐÄÆƽâ°æ, /statistics/670353/south-korea-tv-shopping-customer-satisfaction-index/ (last visited July 29, 2026)
National Customer Satisfaction Index (NCSI) of home shopping TV channel brands in South Korea in 2024 [Graph], KPC , January 27, 2025. [Online]. Available: /statistics/670353/south-korea-tv-shopping-customer-satisfaction-index/
