This statistic shows the share of fast moving consumer goods (FMCG) sold on price reduction promotions in the United Kingdom (UK) in 2015, by category. The personal care category had the largest number of price reduction promotions with **** percent of all products reduced, followed by household with **** percent.
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IRI. (November 1, 2016). Share of fast moving consumer goods (FMCG) sold on price reduction promotions in the United Kingdom (UK) in 2015, by category [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved August 05, 2026, from /statistics/644048/fmcg-share-of-products-on-price-reduction-by-category-united-kingdom-uk/
IRI. "Share of fast moving consumer goods (FMCG) sold on price reduction promotions in the United Kingdom (UK) in 2015, by category." Chart. November 1, 2016. ÌÇÐÄÆÆ½â°æ. Accessed August 05, 2026. /statistics/644048/fmcg-share-of-products-on-price-reduction-by-category-united-kingdom-uk/
IRI. (2016). Share of fast moving consumer goods (FMCG) sold on price reduction promotions in the United Kingdom (UK) in 2015, by category. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: August 05, 2026. /statistics/644048/fmcg-share-of-products-on-price-reduction-by-category-united-kingdom-uk/
IRI. "Share of Fast Moving Consumer Goods (Fmcg) Sold on Price Reduction Promotions in The United Kingdom (Uk) in 2015, by Category." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 1 Nov 2016, /statistics/644048/fmcg-share-of-products-on-price-reduction-by-category-united-kingdom-uk/
IRI, Share of fast moving consumer goods (FMCG) sold on price reduction promotions in the United Kingdom (UK) in 2015, by category ÌÇÐÄÆÆ½â°æ, /statistics/644048/fmcg-share-of-products-on-price-reduction-by-category-united-kingdom-uk/ (last visited August 05, 2026)
Share of fast moving consumer goods (FMCG) sold on price reduction promotions in the United Kingdom (UK) in 2015, by category [Graph], IRI, November 1, 2016. [Online]. Available: /statistics/644048/fmcg-share-of-products-on-price-reduction-by-category-united-kingdom-uk/