This statistic portrays the share of factors influencing the purchase decision regarding fragrances among women aged 18 to 24 years in the United Kingdom (UK) in the year 2016. The major driver was the smell, amounting to a share of ** percent, followed by the availability of testers in shops, accounting for ** percent. Bottle design was the least important factor mentioned with a share of ** percent.
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Imogen Matthews Associates. (November 15, 2016). Share of factors influencing the purchase decision of fragrances among women, aged 18 to 24 years, in the United Kingdom (UK), 2016 [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 29, 2026, from /statistics/633513/fragrances-share-factors-purchase-women18-24-uk/
Imogen Matthews Associates. "Share of factors influencing the purchase decision of fragrances among women, aged 18 to 24 years, in the United Kingdom (UK), 2016 ." Chart. November 15, 2016. ÌÇÐÄÆÆ½â°æ. Accessed July 29, 2026. /statistics/633513/fragrances-share-factors-purchase-women18-24-uk/
Imogen Matthews Associates. (2016). Share of factors influencing the purchase decision of fragrances among women, aged 18 to 24 years, in the United Kingdom (UK), 2016 . ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 29, 2026. /statistics/633513/fragrances-share-factors-purchase-women18-24-uk/
Imogen Matthews Associates. "Share of Factors Influencing The Purchase Decision of Fragrances among Women, Aged 18 to 24 Years, in The United Kingdom (Uk), 2016 ." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 15 Nov 2016, /statistics/633513/fragrances-share-factors-purchase-women18-24-uk/
Imogen Matthews Associates, Share of factors influencing the purchase decision of fragrances among women, aged 18 to 24 years, in the United Kingdom (UK), 2016 ÌÇÐÄÆÆ½â°æ, /statistics/633513/fragrances-share-factors-purchase-women18-24-uk/ (last visited July 29, 2026)
Share of factors influencing the purchase decision of fragrances among women, aged 18 to 24 years, in the United Kingdom (UK), 2016 [Graph], Imogen Matthews Associates, November 15, 2016. [Online]. Available: /statistics/633513/fragrances-share-factors-purchase-women18-24-uk/