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To what degree did the following in-store factors influence your purchase decision?

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Source

Release date

July 2016

Region

United States

Survey time period

As of the end of 2015

Number of respondents

394 respondents

Age group

18 years and older

Method of interview

Online survey

Supplementary notes

Percentage points not equalling 100 percent are probably due to rounding.

Citation formats

Factors influencing consumers to purchase fragrance in-store in the U.S. 2015

Published by ÌÇÐÄÆƽâ°æ Research Department, Jan 9, 2017
This statistic shows the factors influencing consumers to purchase fragrances in-store in the United States, as of 2015. During the survey, ** percent of respondents said they were strongly influenced by in-store promotions or discounts.
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Topics

Fragrance market in the U.S.Celebrity beauty brandsCosmetics in CanadaGlobal prestige/luxury cosmetics Fragrance e-commerce
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