The source notes: "The Internet figures we report are net/net figures, meaning that the figures are reported after agency discount that in some cases may apply".
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Net advertising spending biannually in the Netherlands 2013-2017, by format
The statistic displays the biannual net advertising spending in the Netherlands from the first half of 2013 to the first half 2016, by format (in million euros). As of the first half of 2017, the Dutch television ad expenditure amounted to approximately *** million euros.
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Deloitte. (October 10, 2017). Biannual net advertising spending in the Netherlands from 1st half of 2013 to 1st half of 2017, by format (in million euros) [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 27, 2026, from /statistics/623440/net-advertising-spending-biannually-in-the-netherlands-by-format/
Deloitte. "Biannual net advertising spending in the Netherlands from 1st half of 2013 to 1st half of 2017, by format (in million euros)." Chart. October 10, 2017. ÌÇÐÄÆÆ½â°æ. Accessed July 27, 2026. /statistics/623440/net-advertising-spending-biannually-in-the-netherlands-by-format/
Deloitte. (2017). Biannual net advertising spending in the Netherlands from 1st half of 2013 to 1st half of 2017, by format (in million euros). ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 27, 2026. /statistics/623440/net-advertising-spending-biannually-in-the-netherlands-by-format/
Deloitte. "Biannual Net Advertising Spending in The Netherlands from 1st Half of 2013 to 1st Half of 2017, by Format (in Million Euros)." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 10 Oct 2017, /statistics/623440/net-advertising-spending-biannually-in-the-netherlands-by-format/
Deloitte, Biannual net advertising spending in the Netherlands from 1st half of 2013 to 1st half of 2017, by format (in million euros) ÌÇÐÄÆÆ½â°æ, /statistics/623440/net-advertising-spending-biannually-in-the-netherlands-by-format/ (last visited July 27, 2026)
Biannual net advertising spending in the Netherlands from 1st half of 2013 to 1st half of 2017, by format (in million euros) [Graph], Deloitte, October 10, 2017. [Online]. Available: /statistics/623440/net-advertising-spending-biannually-in-the-netherlands-by-format/