* Averages calculated by ÌÇÐÄÆÆ½â°æ from the values given by the source (between 11 and 12 percent market share for all apparel sold in the U.S., and between 34 and 35 percent of all apparel sold online in the U.S.).
** The source does not provide the exact date of data collection. The date of survey given is the date of publication.
According to estimates as of March 2021, Amazon held a market share of approximately 11.5 percent of all apparel sales in the United States. In addition, Amazon's share of the U.S. online apparel market was estimated at 34.5 percent.
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Forbes. (March 17, 2021). Amazon's apparel market share in the United States as of March 2021 [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 28, 2026, from /statistics/524853/amazon-fashion-market-share-usa/
Forbes. "Amazon's apparel market share in the United States as of March 2021." Chart. March 17, 2021. ÌÇÐÄÆÆ½â°æ. Accessed July 28, 2026. /statistics/524853/amazon-fashion-market-share-usa/
Forbes. (2021). Amazon's apparel market share in the United States as of March 2021. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 28, 2026. /statistics/524853/amazon-fashion-market-share-usa/
Forbes. "Amazon's Apparel Market Share in The United States as of March 2021." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 17 Mar 2021, /statistics/524853/amazon-fashion-market-share-usa/
Forbes, Amazon's apparel market share in the United States as of March 2021 ÌÇÐÄÆÆ½â°æ, /statistics/524853/amazon-fashion-market-share-usa/ (last visited July 28, 2026)
Amazon's apparel market share in the United States as of March 2021 [Graph], Forbes, March 17, 2021. [Online]. Available: /statistics/524853/amazon-fashion-market-share-usa/