* The original survey question was worded as follows: "On a scale of 0-10 where 0 means you don't trust them at all and 10 means you trust them completely, how much, if at all, do you trust [named energy supplier] to...?(%)"
Base included all those responsible for paying energy bills who had mains electricity, knew their electricity supplier or, in the case of absense of an electricity supplier or if they did not know who their electricity supplier was, those who had mains gas and knew who their gas supplier was.
Citation formats
Consumer trust in energy suppliers to be open and transparent in the UK in 2014
This statistic shows how consumers trust energy suppliers to be open and transparent in the United Kingdom (UK) in 2014. ** percent of consumers trusted their supplier to be so, while ** percent did not. According to the report, those responding with "trust" to the survey question gave a score of * to **, with "neither trust nor distrust" a score of * to * and with "distrust" a score of * to *. The mean score among respondents amounted to ****, which shows the overall trust for energy suppliers in the UK to be open and transparent is between the "neither trust nor distrust" and "trust" range for consumers.
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Ipsos. (May 1, 2014). Do you trust your energy supplier to be open and transparent?* [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved August 06, 2026, from /statistics/317956/consumer-trust-in-energy-suppliers-to-be-open-and-transparent-in-the-united-kingdom-uk/
Ipsos. "Do you trust your energy supplier to be open and transparent?*." Chart. May 1, 2014. ÌÇÐÄÆƽâ°æ. Accessed August 06, 2026. /statistics/317956/consumer-trust-in-energy-suppliers-to-be-open-and-transparent-in-the-united-kingdom-uk/
Ipsos. (2014). Do you trust your energy supplier to be open and transparent?*. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: August 06, 2026. /statistics/317956/consumer-trust-in-energy-suppliers-to-be-open-and-transparent-in-the-united-kingdom-uk/
Ipsos. "Do You Trust Your Energy Supplier to Be Open and Transparent?*." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 1 May 2014, /statistics/317956/consumer-trust-in-energy-suppliers-to-be-open-and-transparent-in-the-united-kingdom-uk/
Ipsos, Do you trust your energy supplier to be open and transparent?* ÌÇÐÄÆƽâ°æ, /statistics/317956/consumer-trust-in-energy-suppliers-to-be-open-and-transparent-in-the-united-kingdom-uk/ (last visited August 06, 2026)
Do you trust your energy supplier to be open and transparent?* [Graph], Ipsos, May 1, 2014. [Online]. Available: /statistics/317956/consumer-trust-in-energy-suppliers-to-be-open-and-transparent-in-the-united-kingdom-uk/
