| Brand/segment | Percent change in sales |
|---|---|
| Neutrogena Rapid Wrinkle Repair/ facial anti-aging | 29% |
| Simple/ facial cleansers | 26.8% |
| Olay Regenerist Micro-Sculpting/ facial anti-aging | 15% |
| Garnier SkinRenew/ facial anti-aging | 13.2% |
| Clearasil Ultra Rapid Action/ acne treatments | 9.3% |
| Cetaphil/ facial cleansers | 8.8% |
| Johnson's Clean & Clear Morning Burst/ facial cleansers | 6.9% |
| Neutrogena Moisture/ facial moisturizer | 3.6% |
| L'Oréal Revitalift/ facial anti-aging | 2.2% |
| RoC Retinol Deep Wrinkle/ facial anti-aging | -0.4% |
| Nair/ depilatories | -1.3% |
| Neutrogena Deep Clean/ facial cleansers | -2.5% |
| Neutrogena Oil-Free Acne Wash/ acne treatment | -3.6% |
| Olay Total Effects 7-in-1/ facial anti-aging | -5.2% |
| Pond's/ facial cleanser | -5.4% |
| Olay Age-Defying/ facial anti-aging | -6.7% |
| Bioré/ facial cleansers | -8.6% |
| Olay/ facial cleanser | -12.3% |
| Olay Complete/ facial moisturizers | -14.1% |
| Olay Regenerist/ facial anti-aging | -17.4% |
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Source
Release date
June 2014
Region
United States
Survey time period
2014
Supplementary notes
IRI for the 52 weeks ended April 20, 2014. Total U.S. Multi-Outlet (supermarkets, drug stores, mass market retailers, military commissaries and select club and dollar retail chains).
Brands are listed in order based on their . Data to be found on page 24 of DSN Magazine's June 23, 2014 edition.
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