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Consumption of anti-aging and anti-wrinkle creams in Italy in 2024, by channel (in million euros)

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Source

In cooperation with
Release date

March 2025

Region

Italy

Survey time period

2024

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Anti-aging cream consumption value in Italy 2024, by channel

Published by ÌÇÐÄÆƽâ°æ Research Department, Mar 9, 2026

In 2024, approximately million euros of anti-aging and anti-wrinkle creams were bought in pharmacies. Pharmacies represented the distribution channel that accounted for the largest consumption value of anti-aging and anti-wrinkle creams in Italy. Moreover, perfume shops followed in the ranking, with around million euros of consumption value.

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Statistics on " Skincare and make-up in Italy "

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Other statistics that may interest you Skincare and make-up in Italy

Market overview

8

Skincare consumption

5

Make-up consumption

6

International trade

7

Skincare and make-up in pharmacies

7

Skincare sales

5

Make-up sales

6

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