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Factors consumers look for first when purchasing cleaning products in the United Kingdom (UK) in 2013

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Source

Release date

January 2014

Region

United Kingdom

Survey time period

Novermber 2013

Number of respondents

405 respondents

Special properties

Surface and multi-purpose cleaners category buyers

Supplementary notes

Publication date unknown

Citation formats

Factors influencing cleaning product purchases in the United Kingdom (UK) 2013

Published by ÌÇÐÄÆƽâ°æ Research Department, Jun 18, 2014
The statistic shows the results of a survey asking consumers what they look for first when arriving at the cleaning products aisle at grocery stores in the United Kingdom. Brand was less important to consumers when purchasing cleaning products, with only ** percent of respondents claiming they consider this first when purchasing household cleaners.
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