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Consumers' quality-oriented shopping behavior in South Korea in 2020

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Sources

Release date

October 2020

Region

South Korea

Survey time period

August 28 to September 3, 2020

Number of respondents

around 400 respondents*

Method of interview

Online interview

Supplementary notes

*Out of the 8,000 participants in the global survey conducted in 20 countries, with around 400 respondents for each country.

Citation formats

Quality-oriented shopping behavior South Korea 2020

Published by
F. Watty,
Nov 29, 2021
According to a global consumer survey conducted in 2020 on shopping behavior, around ** percent of South Korean consumers chose the distributor that offered the best quality items. According to the same source, this was equally true for consumers from the other participating countries.
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