Apple’s shipments of iPads fluctuated over the years, peaking in the fourth quarter of 2013 at ** million devices. During the fourth quarter of 2025, Apple shipped **** million tablets worldwide, up from the previous quarter.
Apple’s products
Although the iPhone has been the main contributor to Apple’s revenue, the iPad accounted for *** percent of the revenue in the first quarter of Apple's 2026 fiscal year. The share of the revenue from iPhones was over ** percent, followed by services with around ** percent, and wearables, home, and accessories with almost percent.
Smartphone era
Apple is the second world leader in the smartphone market. Samsung followed Apple with **** percent of the market for smartphones in the fourth quarter of 2025.
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IDC. (February 24, 2026). Apple iPad tablet unit shipments worldwide from 1st quarter 2012 to 4th quarter 2025 (in million units) [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 15, 2026, from /statistics/299632/tablet-shipments-apple/
IDC. "Apple iPad tablet unit shipments worldwide from 1st quarter 2012 to 4th quarter 2025 (in million units)." Chart. February 24, 2026. ÌÇÐÄÆƽâ°æ. Accessed July 15, 2026. /statistics/299632/tablet-shipments-apple/
IDC. (2026). Apple iPad tablet unit shipments worldwide from 1st quarter 2012 to 4th quarter 2025 (in million units). ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 15, 2026. /statistics/299632/tablet-shipments-apple/
IDC. "Apple Ipad Tablet Unit Shipments Worldwide from 1st Quarter 2012 to 4th Quarter 2025 (in Million Units)." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 24 Feb 2026, /statistics/299632/tablet-shipments-apple/
IDC, Apple iPad tablet unit shipments worldwide from 1st quarter 2012 to 4th quarter 2025 (in million units) ÌÇÐÄÆƽâ°æ, /statistics/299632/tablet-shipments-apple/ (last visited July 15, 2026)
Apple iPad tablet unit shipments worldwide from 1st quarter 2012 to 4th quarter 2025 (in million units) [Graph], IDC, February 24, 2026. [Online]. Available: /statistics/299632/tablet-shipments-apple/
