The data covers leisure day visits or excursions away from home (but in the UK) that last three hours or more and involve at least one leisure activity (as defined by the source), e.g. going for a meal, visiting friends etc. Data on day visits classed as tourism trips (i.e. to a destination away from the respondents' home or workplace and not undertaken 'very regularly' can be found here.
¹ Note that figures for 2011 to 2015 were reweighted by the source in 2016.
² Figures for 2020 were not recorded as a result of the coronavirus (COVID-19) pandemic. Following the easing of restrictions in early 2021, the survey continued from April onward. A new methodology was employed, which saw the Great Britain Day Visitor Survey combined with the Great Britain Tourism Survey, as well as a new weighting system that reduced the number of weighted cells from 1,408 to 616. As a result, figures for 2021 and 2022 are classified as experimental statistics rather than official statistics and are not entirely comparable to pre-2020 data.
Figures from before 2023 were taken from previous reports.Â
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Number of leisure day trips (3+ hours) taken in Great Britain 2011-2023
Around **** billion leisure day visits lasting three hours or more were made by Britons within Great Britain in 2023. This was the highest the figure had been since 2016, when it stood at **** billion visits. Of the leisure day visits recorded in 2023, those defined as tourism day trips in Great Britain totaled **** billion.
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VisitBritain. (December 3, 2024). Number of domestic leisure day visits lasting three hours or more in Great Britain from 2011 to 2023 (in billions) [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved August 01, 2026, from /statistics/298854/number-of-day-visits-of-three-hours-or-more-in-great-britain/
VisitBritain. "Number of domestic leisure day visits lasting three hours or more in Great Britain from 2011 to 2023 (in billions)." Chart. December 3, 2024. ÌÇÐÄÆƽâ°æ. Accessed August 01, 2026. /statistics/298854/number-of-day-visits-of-three-hours-or-more-in-great-britain/
VisitBritain. (2024). Number of domestic leisure day visits lasting three hours or more in Great Britain from 2011 to 2023 (in billions). ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: August 01, 2026. /statistics/298854/number-of-day-visits-of-three-hours-or-more-in-great-britain/
VisitBritain. "Number of Domestic Leisure Day Visits Lasting Three Hours or More in Great Britain from 2011 to 2023 (in Billions)." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 3 Dec 2024, /statistics/298854/number-of-day-visits-of-three-hours-or-more-in-great-britain/
VisitBritain, Number of domestic leisure day visits lasting three hours or more in Great Britain from 2011 to 2023 (in billions) ÌÇÐÄÆƽâ°æ, /statistics/298854/number-of-day-visits-of-three-hours-or-more-in-great-britain/ (last visited August 01, 2026)
Number of domestic leisure day visits lasting three hours or more in Great Britain from 2011 to 2023 (in billions) [Graph], VisitBritain, December 3, 2024. [Online]. Available: /statistics/298854/number-of-day-visits-of-three-hours-or-more-in-great-britain/
