Time between planning and taking leisure trips 2012 Britain| ��ƽ��

When did you first start to think seriously about this leisure trip?*

Characteristic	Share of respondents
In same month as taking the trip	9%
In month previous to taking the trip	19%
Within 2-3 months of taking the trip	25%
Within 4-6 months of taking the trip	19%
Within 7-12 months of taking the trip	14%
Over 12 months before taking the trip	14%

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Sources

Release date

July 2013

More information

Region

United Kingdom (Great Britain)

Survey time period

January to December 2012

Number of respondents

8,776 respondents

Special properties

GB tourists; all who booked a trip**

Method of interview

Online interview

Supplementary notes

* The source asked "in which month will you start this trip" and "when did you first start to think seriously about this trip?".
** Respondents include all those who booked a leisure trip from January to December 2012. Trips were made within Great Britain and included at least one paid overnight stay.
Tracking by GfK followed respondents' search at home and website activity. Surveys were completed shortly after the purchase, based on online and offline decision making.
According to the report, parts of the purchase data for 2012 was incomplete. This data has been subsituted with corresponding data from 2013 for a full annual picture. The statistic is therefore based on data from January - February 2012, March - June 2013, July - December 2012.

Citation formats

This statistic presents the time span within which leisure trips were thought of (planned) and taken in Great Britain in 2012. Nine percent of respondents thought of and took a trip within the same month, while 25 percent did so in 2-3 months.