| Important attributes | Share of respondents |
|---|---|
| Competitive salary | 48% |
| Benefits /health insurance, 401k, etc) | 43% |
| Work/life balance | 34% |
| Career advancement possibilities | 25% |
| Flexible working arrangements | 21% |
| Oppurtunities to learn | 20% |
| Variety of work to keep job interesting | 15% |
| Industry that the job is in | 15% |
| Oppurtunity to make a difference in people's lives | 15% |
| Oppurtunities to improve society as a whole | 9% |
| Corporate values that match my own | 6% |
| Use of the latest technology | 8% |
| Other | 4% |
| None of these | 5% |
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Source
Source
Release date
February 2012
More information
Region
United States
Survey time period
Februrary 2012
Number of respondents
n = 634
Age group
18 years and older
Supplementary notes
The question posed 'When considering a job that you would want, what are the 3 most important attributes which you considers? (Please select up to 3 responses).
Millennial generation = 643
Students = 224; Note that students are a sub-set of millennials.
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