
T. Ozbun
Research expert covering food retail and all food topics for Italy and Brazil
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In 2025, the average price of a 16-pound turkey during Thanksgiving in the United States (U.S.) amounted to 21.50 U.S. dollars. All other ingredients were within the price range of 1.36 and 4.16 U.S. dollars. Pumpkin pie mix cost the American consumer on average 4.16 U.S. dollars. A one pound vegetable tray with carrots and celery came to 1.36 U.S. dollars.
The meaning of Thanksgiving for around two-thirds of Americans is to spend time with the family or to be thankful. Moreover, for almost half of Americans, Thanksgiving means having a good meal. Costs for Thanksgiving dinners have mostly decreased in 2025, after showing a significant price spike in recent years. In fact, 2022 experienced the largest year-over-year percentage price increases for Thanksgiving dinner items in the U.S. since 2008. In comparison to the previous year, the prices for potatoes dropped, while other key ingredients still got more expensive in 2023 compared to 2022.
The Thanksgiving weekend typically refers to Thanksgiving Day on Thursday, Black Friday, Small Business Saturday, and Cyber Monday. According to a recent survey on the topic, approximately 32 percent of U.S. consumers were planning to spend between 100 and 199 U.S. dollars for Thanksgiving in 2025. The main shopping location for U.S. consumers during Thanksgiving is the grocery store, where nearly three-quarters of consumers do their shopping. Mass retailers are on the list of locations to shop at for over half of U.S. shoppers during the Thanksgiving weekend.
* For commercial use only
Basic Account
Starter Account
Professional Account
1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.
Turkey
Thanksgiving meal
Thanksgiving and Black Friday shopping
Overview
* For commercial use only
Basic Account
Starter Account
Professional Account
1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.