
T. Ozbun
Research expert covering food retail and all food topics for Italy and Brazil
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In 2025, Frito Lay was the leading potato chips vendor in the United States, based on sales of over *** billion U.S. dollars. Kellanova was the next best selling chips vendor at *** billion dollars.Â
Although the exact origins of potato chips are disputed, they have become a staple snack food around the world and are associated with the U.S. American culture just as much as chewing gum and peanut butter. According to industry representatives, not only is the potato chip more than 160 years old, but the potato chip industry itself can be traced back to 1895, when the product first became available in grocery stores. A recent survey showed that potato chips are Americans' second snack food of choice, more so than chocolate, cheese or ice cream.
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Professional Account
1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.
Consumer behavior
Companies and brands - savory snacks
Global overview
U.S. snack market
Companies and brands - sweet snacks and others
* For commercial use only
Basic Account
Starter Account
The statistic on this page is a Premium Statistic and is included in this account.
Professional Account
1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.