As of mid-2025, approximately ** percent of consumers surveyed in Australia, Germany, Taiwan, the United Kingdom, and the United States said high-quality products drove brand loyalty. A wide product range followed, mentioned by ** percent of respondents.
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SAP Emarsys, & SAP. (September 25, 2025). Leading brand loyalty drivers according to consumers worldwide as of June 2025 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved August 04, 2026, from /statistics/1670933/top-brand-loyalty-drivers/
SAP Emarsys, und SAP. "Leading brand loyalty drivers according to consumers worldwide as of June 2025." Chart. September 25, 2025. ÌÇÐÄÆƽâ°æ. Accessed August 04, 2026. /statistics/1670933/top-brand-loyalty-drivers/
SAP Emarsys, SAP. (2025). Leading brand loyalty drivers according to consumers worldwide as of June 2025. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: August 04, 2026. /statistics/1670933/top-brand-loyalty-drivers/
SAP Emarsys, and SAP. "Leading Brand Loyalty Drivers According to Consumers Worldwide as of June 2025." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 25 Sep 2025, /statistics/1670933/top-brand-loyalty-drivers/
SAP Emarsys & SAP, Leading brand loyalty drivers according to consumers worldwide as of June 2025 ÌÇÐÄÆƽâ°æ, /statistics/1670933/top-brand-loyalty-drivers/ (last visited August 04, 2026)
Leading brand loyalty drivers according to consumers worldwide as of June 2025 [Graph], SAP Emarsys, & SAP, September 25, 2025. [Online]. Available: /statistics/1670933/top-brand-loyalty-drivers/
